Archive for the ‘Apps & Tools’ Category

A short review of Radar.io

Tuesday, March 13th, 2018

For today’s mobile app developers, the real challenge is finding creative and innovative ways to use all the location data that your users are generating. One easy way to do that is by deploying a location platform for mobile apps like Radar (radar.io). With Radar, developers can quickly add location context and tracking to their apps with just a few lines of code.

Radar is a New York-based tech company, and members of its executive team have experience at companies such as Uber and Foursquare. That gives you an idea of the type of company that could deploy a location platform like Radar to drive future business growth. Big-name clients of Radar already include Chick-fil-A, Warby Parker, Gas Buddy, Raise and Seat Geek.

As you can probably tell from this abbreviated client list, there are plenty of use cases for Radar, including shopping, travel, food, entertainment, social media, and on-demand delivery services. Many companies today are adopting a mobile-first mentality, and new platforms such as Radar (which launched in May 2016) make it easier for developers to create best-in-class apps that really help them make better use of all the location data out there.

And, unquestionably, there is plenty of location data out there – Radar has been installed on millions of devices and currently processes billions of locations each week. Radar regularly tweets out geographic maps, showing exactly how much data is being sent out each week.

By far, the most popular use for the Radar platform includes the construction of “geofences.” In other words, you can construct a “fence” around a particular geolocation (usually a business or your home). As soon as a user enters this geofenced area, a mobile app can execute a command. For example, say that you are a fast food company in a large metropolitan area – every time one of your mobile app customers enters a geofenced region that you set in advance, you could send out a special coupon, discount or promotion.

In terms of geofences, Radar is different from other location platforms in that it also comes with “stop detection” – this simply means that it offers developers the option to wait for a user to stop within a geofenced area before sending out an offer or promotion. Just think of why this is important – if you are walking through a crowded shopping mall, you don’t want to be flooded with offers on your phone as you walk by various stores. Instead, you should only get an offer from a store where you have stopped. That’s something that is possible for developers to add with Radar.

Moreover, to make the platform as flexible and useful as possible, Radar easily integrates with other platforms, such as mParticle, Segment, Appboy, Yext and Urban Airship. This ensures that all location data that is being collected can be used by a variety of other platforms.

And there is one more reason why Radar is such a standout location platform: it takes data privacy very seriously. Radar is not an ad tech company, and that means it won’t resell any location data to advertisers or other third parties. Moreover, it doesn’t incentivize app developers to share data to these third parties. So you can be assured that whatever app you build is not going to be viewed as spammy or intrusive by your customers.

Perhaps the best part about Radar is that it is free to use for your first 100,000 monthly tracked users (MTUs) and first 10,000 geofences. Of course, if you’re a huge national brand, you would need to sign up for the “Enterprise” version of the platform, which comes with unlimited MTUs and an unlimited number of geofences.

FINAL RECOMMENDATION: If your company is looking to develop a better mobile app, the Radar location platform can help you make better use of your customer location data, all at an unbeatable price (free).

How to Make Money Out Of Mobile Applications

Saturday, August 20th, 2016

Mobile applications are developed to make things easier and convenient for the people to have access to services or to buy products. However, that is not the sole purpose of mobile applications. Surely, the number of smartphone users is so huge that there is no point of having a website and not catering to those on mobile.

It has become critical for businesses to have their mobile applications as there is a substantial shift from desktops to smartphones over the last few years. No matter what type of industrial sector your business belongs to, you have multiple purposes behind developing a mobile application. The monetary aspect of it is always there, and it is always significant to figure out how your mobile app is going to earn money.

Before proceeding further with the process of developing mobile applications, the technique you will use for monetization should be chosen. It not only enables you to examine your app’s performance according to the benchmark you have created. In fact, it also shows that end-users are interested in paying to book your services or buy your products that will solve their problems.

So, there has to be some or the other way to monetize the mobile application as you cannot continue your business without generating revenue. However, the fact remains, not all mobile apps make money and if your mobile application is not reaching the predetermined targets then here are few ways to make it work.

Start as a Freemium to make it Premium
Perhaps the most popular way to monetize your application if you are new to app business. It has all the probabilities to generate great revenue but it all rests on the marketing and user acceptance. A freemium app is available for free to every users, but it comes with a set of limited feature. It is only with the in-app purchase the en-users can avail the full advantage of application. Here, end users can have access to the premium version of a freemium application in which they can use additional features.

Users are also supposed to buy the premium version in order to get updates on a monthly basis. The freemium app eliminates the price point as an obstacle for end users to install an application. This way developers render fair chances to show how significant their product is. One more way to monetize an app is to supply a free version of your application in order to get quick sales and enable end users to purchase additional features for a certain amount or a subscription fee on a monthly basis once they think it is worth it.

Placing in-app Advertisements
Though a risky way to monetize your app, it does not require end users to pay in order to use a mobile application. It provides end users with a free application but features advertisements. A lot of mobile applications utilize this concept of monetization. Such mobile applications run advertisements while the app is being used. It may annoy users to some extent, but strategic ad placement may help you to find the best possible way to make money out of in-app advertisements.

When a huge number of end users install and utilize your mobile application frequently, there is a high chance you can make money out of advertisements. There are plenty of advertisement networks that generate high revenues for mobile applications, such as Adsterra Network, Infolinks, AdBlade, Undertone, Clicksor, and Vibrant Media.

If your mobile application is meant to solve a problem that users face frequently then it will be used often by users.

Pay for Pro
A unique concept of monetizing mobile application is Pay for Pay. It allows app developers to utilize this method by launching paid applications with some additional while keeping paid features aside for the future purchase. However, a lot of people have criticized this way of monetizing a mobile application.

Most users have the habit of downloading free applications and they think it is really unfair to pay in order to have access to each and every feature of a mobile application. Therefore, it requires immense efforts to monetize your app using this particular method.

Make it Paid
End users pay to install mobile applications, but all the additional features and updates are estimated to be freely available. If you want to develop a paid application and launch it then it must be impressive enough for end users such that it compels them to pay and install. There is no option of generating revenue repeatedly from currently existing end users.

Utility applications, generally, belong to the category of one-time paid applications. Therefore, it becomes highly important to look out for new users for generating revenue. The majority of paid applications deliver the main value in the first installment, which in turn, is followed by small changes or modifications. Few paid applications that have become a success are Nova Launcher Prime, Pocket Casts, Fenix, Shuttle+, and iA Writer.

Sponsorship
Getting sponsors is also a feasible way to monetize your mobile application. When the monetary aspect is taken care of, it allows you a liberating scope to enhance the brand integrity. The most compelling factor is the aspect of marketing and creating websites. It guarantees a good online presence and aggressive traffic.

Sell your App
Selling your app is a new trend and it has led to the development of app marketplace. Platforms like Flippa allow developers or mobile app development companies to sell their apps through auctions. Flippa requires you to share your auction with others so that you receive as many bids as possible. You need to be highly interactive throughout the process of auctioning your app on Flippa as you need to spread the word to make it popular and address a broader audience.

Sell your app’s source code
One more way to make money out of your mobile application is by selling its source code. App marketplaces are a great source of assistance for mobile app developers. They offer opportunities for mobile app development companies to earn a little extra money by selling source codes of their mobile applications at competitive prices.

Conclusion
Without figuring out what method you will use to monetize your app, there is no point of launching your mobile application as it is impossible to grow your business without earning money out of your mobile application continuously.

There are various methods that mobile app developers can use to make money, such as freemium apps, one time paid applications, paid apps with paid features, sponsors, and advertisements. Of all the given methods, what method you will choose is dependent upon the type of services or the type of products you offer and the industrial sector type you belong to as both of these factors determine your target audience.

Author Bio:
Shahid Abbasi is a big time tech geek working with one of the top mobile app development companies, Peerbits. He has a proven efficiency over designing mobile apps for the enhanced UI/UX for websites and mobile apps. Moreover, he likes to share his knowledge over a series of technical blogs to make himself more resourceful globally. Over the weekends, he transforms himself into an awesome cook.

Keep Your Blog Site Secure With Cpanel Security Advisor

Tuesday, May 31st, 2016

We all know we need to keep our computers and files secure with anti-virus and firewalls, but did you know that your blogs and websites should be kept secure from invaders too? While this is an often neglected area of web security, there are steps you can take to secure your essential and private data from hackers and cybercriminals online. Each year, millions of people become the victims of cybercrime, with 450 billion dollars’ worth of damage done to people just like you. With the right protection and preparation however, you can avoid becoming one of the statistics, and keep the information on your blog and website safe and secure from thieves online.

Keeping Your Blog Secure

The cPanel security advisor is extremely useful for many applications, whether it is for blogs, websites or other online platforms. The cPanel security advisor is first of all an interface that runs a security scan on your server. The cPanel security adviser then lets you know if there are any issues, security or otherwise, that you need to correct and how to resolve these. Using the cPanel security advisor is very simple. All you need to do is open the program and the scan automatically begin once the interface has opened.

Addressing the issues
Once the cPanel security adviser has assessed the level of risks and issues on your server it will then present a list of issues that are color-coded according to the level of risk posed. If you have a red level morning this is a severe security issue. this message indicates that you need to address this issue immediately in order to maintain the safety and security of your blog.

A yellow color warning indicates a possible issue on your server. This color coding indicates that you have a critical issue with your blog and it is recommended that you investigate and resolve these issues as soon as possible.A gray color warning indicates that there is some information available about one of the issues on your server. This could be a permissions issue, where are user has an unusual level of access and this could potentially become a security issue. A gray level warning should be investigated and resolved to correct the permissions as soon as possible.

Finally a green color warning indicates a resolved issue that has been completely corrected and no longer poses a threat. Once the cpanel security adviser has run the scan on your server and blog you can review and assess the color warnings to help you understand the stress that face your blog and how you can best protect it.

Resolving the issues
Once the cPanel security adviser assesses the threats and issues on your server it also provides an alert box which contains links to appropriate interfaces that help you to resolve the issue. Once these alert boxes show up you can click the link that allows you to configure your servers data and settings to better protect your blog.

Establishing that the issue has been resolved
Once you have clicked the links in the alert boxes to resolve the issue, you should always use the cPanel security adviser to scan once again to confirm that you have corrected all of the issues and no remaining security lapses are present on your blog.

When it comes to Internet security personal websites blogs and servers are often left out of the equation and therefore left vulnerable to attacks and cybercrime. The cPanel security advisor addresses this missing link in Internet security ensuring you stay safe online as well as your blog and websites.

Benefits of cPanel Security Advisor
The major benefit of the cPanel Security Advisor is that it helps to keep your blog safe and secure from attacks online with it’s unique ability to scan and provide correction suggestions for servers. This gives you peace of mind while running your personal or professional blog or website, knowing that your personal data is safe and secure, and there are no security breaches leaving you open to attack.

The cPanel Security Advisor is the most essential tool for any blog or webmaster, and should not be missed. Make sure your blog or website is safe with the cPanel Security Advisor today! You are also recommended to see the hosting service provider security features before selecting any web hosting service. In search, you will find many web hosting review sites and reviews such as WebHostingHub review by WHRB to compare the features.