Custom web development is part of having a unique, well designed, and user friendly website. New technology continues to come along that looks good, seems great, but becomes difficult to integrate. New platforms to new ways of reaching customers and developing SEO content can continuouslyn create problems for existing sites. This is especially true for template based
websites that are not able to run new technology cohesively.
Many of the various ways to come up with a website seem like good bargains until it’s time to add a new feature. For instance, as you grow you suddenly find that you need a more effective help desk. Integrating a new help desk platform into a website created from a template can be a nightmare. Enough people have tried to prove that not all technology is going to be based on easy installation and programming options.
The biggest problem with the integration problems is that it costs your business time, money, and sometimes even a domain name. If you have to dump the entire website and start over you may not be able to carry the web address over. That means your marketing, SEO, and your existing customers will all have to be transitioned over to the new address. This doesn’t exactly make profiting easy.
Of course, the down time you may experience when you find that you aren’t able to just plug a program into your existing website can be more than nerve racking. It can end up being extremely costly. Down time is one of the worst things that can happen to a growing website. If you experience too much down time, how long do you think it will be before your customers move onto a different competitive website?
SEO integration, program operations, and the addition of new technology often have to be brought together with knowing hands. Just because the program you’ve ordered claimed to be a simple plug in and run system that doesn’t always mean that it will. All of sudden you’ve gone from growing to shrinking and every day that goes by without full resolution can be financially devastating.
Going without the new technology will also leave your website behind. You simply can’t grow online if you aren’t adding in new applications and features while building a great reputation through your online presence. If you aren’t making full use of today’s technology then your customers will eventually move on. Your website simple becomes archaic which can leave it vulnerable to loss. This is when you see just how costly finding a bargain for your website template really is. This is also the unfortunate result that many businesses have already faced when trying to bring their website up to today’s standards. It’s just no longer enough to have a website. You have to have an interactive and well integrated site.
New technology can be the primary key to your overall growth. When you install some of the newer applications or features you not only have a great method of drawing attention to your site through publicity but you also have a very good reason to invite customers back who haven’t been active for awhile.
Getting stuck in the rut of yesterday’s technology is exactly the mistake many businesses have made. This mistake has led to large losses in revenue. For the low cost of a custom website why would you want to risk tomorrow’s profits? It’s easy to have a website built and managed for you when you understand why it’s less expensive and more developed than other stock