Weblogbetter and my personal blog

September 2nd, 2018

Time is always an issue when trying to achieve things both work wise and family wise. To simplify as well as increase the quality of what I do I have decided to merge WeBlogBetter.com and CapsisMedia.com.

To focus 100% on CapsisMedia will help me to produce higher quality content then before when I had to split my time on two businesses.

I will accept guest posts and sponsored posts exactly like I did before on WeBlogBetter.com.

To further simplify my life I have also merged the blog from my personal site, perolahammar.com, with this blog. So there will be some personal blog posts here as well about my oh so ever exciting life.

Other things on the way, a podcast and a big overhaul to my youtube channel! Stay tuned!

5 Tips For Handling Impossible To Please Customers

September 1st, 2018

Customers are the lifeblood of every business. Your business depends on customers whether its B2C or B2B, sells tangible products or intangible services, or greets consumers online or face-to-face. Of course, your customer service goal is to have a database full of happy clients and satisfied customers who recommend you to friends, family, and colleagues. What happens, though, when you run into a problem customer? How do you deal with a customer who is never satisfied even though you have done more than anyone could ever expect? What happens when your best customer service efforts can’t simply produce a happy client? The five tactics listed below can help turn an unhappy customer into a beneficial learning experience.

  1. Keep Your Cool At All Costs
    It can seem impossible in the moment, but the first thing to do when confronted with an angry customer is maintain a cool head. Don’t engage in arguing, verbal sparring, or any other heated exchange. Instead, take a deep breath and suggest that both parties take time to calm down and let cooler heads prevail.

  2. Get To The Root of The Complaint
    Often when a customer is angry, they attack every part of your business. Try to get the customer to identify their actual, bottom-line complaint. Once you’ve identified the real issue, you can make steps toward a resolution. In the process, you’ll eliminate many of the residual complaints the customer has.

  3. Ask The Customer What They Want
    Most customers who refuse to be satisfied have a solution in mind. If they’re frustrated or feel as if they’ve been ignored or dismissed, they’re very unlikely to settle for any resolution other than their own. If their request is within reason, it may be a quick way to bring the situation to a head and retain a potential future customer.

  4. Stand Your Ground
    Sadly, not all customers are honest and forthright. Some customers simply want their money back for an item they’ve clearly used but had no intention of keeping. In instances like these, refer to your policies and stick to them. Offer two resolutions and let your customer choose between them. These choices might be an exchange of product or service or a store credit.

  5. Know When To Hold ‘Em And When To Fold ‘Em
    No business owner wants to lose a customer. Sometimes, though, there’s only so much you can do before throwing in the towel. If a customer is being truly unreasonable and is unwilling to accept any proposed solutions, you may have to let them walk away. Not only will this save your current sanity, it will save you from future headaches. Most beneficial of all, it will help you understand the needs and frustrations of your target market and help you more accurately identify your ideal consumer.

If you own, run, or manage a business of any type, you’ll come into contact with difficult customers at some point. The vast majority of your customers will not fit this category, but the ones who do, can feel overwhelming at times. Learning to take a deep breath, identify the real issue, and ask for a proposed solution can de-escalate an argument quickly. Whether you give in, walk away, or find a place of agreement, your customer service skills will grow, and the next customer will be a breeze by comparison! 

如何管理您的博客

August 21st, 2018

博客促成了无数的业务,让员工和客户的沟通更加直观(现在和未来)。 我们谈及了许多关于让您的博客/网站中的有质感的内容和有趣的话题增加浏览量。我们也谈及了(将会谈及)关于如何追踪您的网站统计。但是,关键是有一个成功的博客能够得以有效的管理。

1.制定计划

关键性是您的博客已经开始(继续)一个可行的计划或者行程。一些你可以考虑的因素(成立这些组织性的工具):(1) 博客需要多少时间同步, (2) 谁将撰写/编辑博客内容, (3) 目标是什么。

2.灵活性

跟着计划走是关键,通过协调计划并达到目标也是关键。 举个例子,假如您获得了许多浏览量以及有趣的主题,但却偏离了你原来想为您的粉丝提供精细的话题的计划。要记得博客不仅仅是让广告做的太明显,主要是为您的浏览者提供了有质感的内容。

3. 分类和标签

博主犯的最大错误就是没有恰当地使用分类和标签。分类应该是您对您发布的内容的概述;把它们想象为您博客发布的导航。与此同时,只使用一到两个类别。 标签在您的类别内,为了帮助搜索者找到特定的主题,您应该一直重复使用相同的标签对特定的主题。还有,每条发布的标签保持在十条内可以提高搜索的可能性。

4.使用你的博客统计

每天查看博客统计很重要。 我每天都会,不要只是干坐着,开始查看你的统计数据吧。 从博客和谷歌分析得出的统计,你可以获得很多有效的信息。 好好利用报告并协调您的当前计划,好好利用您获得的所知。

5.为社交腾出时间

博客不仅仅只是发布;它也是网站与网站之间的交流。 花一些时间看看这些网站(比如Twittеr),通过在之后的微博圈中添加一些有质感的社交体验为您的博客打分

6. 回复好评和中评

很显然地你会回复好评….毕竟,是激励你的。 无论如何,先让好评保持并在一天的尾声分组回复他们。唯一我建议您马上回复的评论是……

7. 关联链接

你链接的东西可以直接改变一个游客对您的网站的体验, 内在和外在的链接对于经营一个博客是非常重要的。 确保您所有内在的链接(连接到其他网页和您网站其他发布链接)保持在原来的网页,外在的链接(连接到其他网站的链接)从另一个浏览窗口打开。 允许允许您的游客可以在分开的浏览窗口打开外在的网站,可以让他们保持对您网站的体验。

8. 传播

作为一个博客作者,你需要始终与热门行业的博客并驾齐驱。他们会告诉你所有行业的领先趋势并传送给您可以发送给客人/观众最新的信息。 然而,不要尝试改编–重发和发布并链接到原始材料。 我会强调这点–链接到原始资料。您的观众会很感激,因为你花时间帮他们转传了信息。 你让他们的生活更方便。

9.经常发帖是关键

博客是给个体和商户的出路。 它们通过某些事物获得观点并获得相应读者。您需要某些东西可以保持让读者回到您的博客。 某些有质感,常发的发布。 常在博客发布信息不是获得和保持游客的唯一原因。 通过搜索引擎从而获得更高的排名是另一个经常发布的原因。 大多数情况下,您博客里面的每条发布都关联着某些关键词和词汇。 逻辑上说,您博客里面的自然关键词越多就越好。 所以,您博客里的文章越多,关键词就越多。 更多关键词,搜索引擎就更容易找到您的网站。 您的网站被点击得越多,您在搜索引擎的排名就越高。