Archive for February, 2015

Getting Started with Content Marketing

Friday, February 27th, 2015

One of the best ways to market your website is by providing visitors with quality content. Whether you are running an SEO campaign or you just want to keep visitors coming back, content marketing is the best way to do it. Here are a few tips you can use to get started with content marketing.

It Is Not About Selling Your Products
Content marketing is never about selling your products or services. It is about providing visitors with quality articles and other content that they will find valuable. You can discuss industry-related updates, tips and tricks and even talk about how visitors can better use your products or services. What you shouldn’t do is hard-sell your products and services to customers.

Pick a Niche and Stick With It

You may have all the knowledge you need to write about a wide variety of subjects, but that doesn’t mean that’s the route you should choose. Instead of writing about everything, focus on a particular niche that relates well to your brand, products and services.

You should also go in depth instead of going wide. Discuss topics in a way that will please your visitors the most: from a very personal and practical point of view. By providing valuable information, you will be able to retain more visitors and have your site perform better in general.

You Don’t Have to Do It Yourself

The best thing about content marketing is that you don’t have to do everything yourself. You can hire content creators and SEO agencies to write the articles or produce the content for you. These services are not only very affordable but will also save you a lot of time and money in the process.

Once you have a strong team of content writers in your arsenal, you can simply set the topics for each article and let the experts do the hard work for you. All articles will be well researched and well written. In the mean time, you can focus on other more important things, such as micro-managing your website.

Be Consistent

One of the main reasons why content marketing failed is inconsistency. You need to be willing to stick to it, produce good quality content regularly and continue to please your users. Once you start missing the usual schedules of posting fresh articles, your users will begin to look for information elsewhere.

If you are posting content for SEO purposes, consistency is even more important. Regularly updated sites tend to rank higher in search results. Paired with the right set of keywords to target, you will be surprised by how much keeping your site up to date really helps.

Just Get Started

One last thing: you can’t do content marketing without actually starting to write articles and posting quality content. Don’t wait; start posting good articles and gain more traffic immediately. You can figure out the rest of the content marketing efforts as you go along. Once you start, continuing to write good articles and keeping visitors happy in the long run will be much easier to do.

Lambda – remarkable performance & functionality

Friday, February 27th, 2015

Introduction

Lambda – Multi Purpose Responsive Bootstrap Theme can be described as an ultimate flexible WordPress theme. It is packed with a lot of choices which allows users to customize and design their website.

Lambda theme has also offered different types of demo installations. They want to show you first the flexibility of its features. It is readily available in all online sites.

As always, lambda multi-purpose bootstrap theme is a user friendly tool. You can install it in your WordPress site in just a snap.

This bootstrap theme can also work with different websites such as corporate, business, personal, photography and portfolio.

Features

You can enjoy Lambda Bootstrap theme because of its numerous and exciting features.

  • Compatible with WordPress 4
  • Designed for Boostrap 3.3
  • Easy to install
  • 4+ demo websites
  • Easy to use Site Customizer
  • Responsive retina design
  • Blog with post format support
  • Business templates available
  • Flexible Design
  • Receptive Typography and more.
  • WooCommerce-ready

Review

Lambda Multi-Purpose Responsive Bootstrap theme is one of the best WordPress themes because of its high quality retina design and responsiveness as well as being WooCommerce ready.

It is true that you can use one website theme for all WordPress sites and devices. The theme can also be used in all blog formats (formal and informal content).

Not all themes are perfect; lambda theme has its own flaws. Sometimes, the codes are not working and some fonts are not available. But nevertheless, it doesn’t affect the performance of the theme.

Our Verdict

Lambda – Multi Purpose Responsive Bootstrap Theme is 100% responsive. Though some features are not effective, the full functionality of the theme is still remarkable.

Dikka – a classy easy-to-use package

Friday, February 27th, 2015

Introduction

Dikka WordPress Theme can be described as “classy” because of its modern design and features. The theme is also considered as one of the best WordPress themes available in the market.

Dikka was built on a bootstrap framework on Twitter with generator codes. It also gives the user the opportunity to boost their WordPress websites.

This bootstrap theme can also work with different websites such as corporate, business, personal, photography and portfolio. So for you to know more about Dikka WordPress theme, I will give you an unbiased review about it.

Review

Dikka WordPress theme has a lot of features to look forward to. One of the things I like about it is that I can easily choose a theme to use on my site. It has 45 widgets, numerous Google fonts, colors, slider revolution plug-ins and more.

The creator of the theme also gave us users the chance to customize your site by putting a drag and drop page builder since its entire theme package is unlimited. For me, Dikka will make your site looks classy, clean and proper.

Like any other wordpress theme, it is also responsive. Subscribers, clients or visitors can easily access your wordpress site. With Dikka theme, you can do everything you like such as adjusting the layout, install and customize.

The inventors claim that there is no need to learn any generator code. But, sadly, there is. A code is needed for multimedia and videos. The theme is regularly updated and is also SEO optimized. Lastly, this theme is WooCommerce ready, so you can put up your online shop using this theme.

Our Verdict

Dikka WordPress theme is not perfect. It has some minor glitches. But all in all, the theme can still be considered as a user-friendly and powerful theme.